Sacred Roots Collection
“I paint my own reality. The only thing I know is that I paint because I need to, and I paint whatever passes through my head without any other consideration." -Frida Kahlo
The designs in the Sacred Roots Collection were inspired by the fiercely bold, tragic and self-expressive life and work of Mexican artist, Frida Kahlo. Enduring both physical and emotional tumult throughout her short life, Frida painted her own reality honestly and embraced her many sides with a contagious spirit. Her mixed Mexican-European heritage, sexual orientation, physical ailments and emotional heartache were all things she wasn’t afraid to convey in her artwork. To her, there was no other way.
Through her compelling work, it’s hard not to feel empowered to truly be yourself. Our roots and experiences as humans are as varied as stars in the universe. Embracing what makes you truly you is the greatest gift we can give to the world. Thank you, Frida, for your genuine truths and for paving the way for each of us to love all sides of ourselves no matter what.
Thank you to the diverse team who helped make this collection possible. First, the invaluable Chelsea Rodriguez who has been helping to tirelessly produce these beautiful designs in our studio here in Austin, TX. And second, our photo team, Hollie Hart (Photographer), Sierra Romero (model) and Leighla Molina (model). I am thrilled to have been able to work with these models and wanted to share their stories below of how Frida has influenced their lives:
Sierra & her snake Coztic
Leighla“I am the daughter of an immigrant, witnessed and experienced the struggles that entails. I grew up in south Texas only 20 minutes away from the border and frequently spent my summers in Mexico to be with loved ones. I had a very traditional upbringing, riddled with machismo and a lack of femininity. Growing up, I held a deep admiration for Frida Kahlo because she is a strong feminine role model and inspired me to make art of my own— whether it be poetry or painting. Her vulnerability she shared through her art still inspires me today. Today, I honor my native Mexican roots through danza, prayer, food, plant medicine and art. I work to incorporate these traditional aspects into my daily life and keep my ancestors in mind.”
Thank you for reading & I hope you enjoy the collection.xx Claire